R-8/19 Mapping of the Business Model Experimentation Process for Coolcrowd

This report is part of the Coolcrowd research project, funded by the Research Council of Norway, and has the goal to assess the potential for a local crowdfunding program that enables Norwegian farmers to install climate change mitigation technologies on their farms and the public to invest in local climate mitigation measures. A secondary project objective is to develop alternative business models for a locally crowdfunded climate program. This report aims to contribute to this objective by mapping the business model experimentation process from May 2016 to July 2019. The project was executed in an international research consortium consisting of partners in Norway, the Netherlands, New Zealand and Australia. The report also provides an overview of the business model designs that were developed by the research team.